9 Essentials to Master the Pop-Up Space

This event was held online on May 2, 2024

Thursday, May 2, 2024

12:00pm to 1:30pm

Join Bay Area native and seasoned small business owner of The Healing Place Apothecary, Nubian Flunder, for an enlightening session designed to inspire small businesses with essential ways to maximize the potential of pop-up spaces. In this engaging workshop, we'll delve into 9 strategies that can transform your approach to pop-up events.

This workshop is for makers, designers, artists/creatives, food trucks, and other small business owners interested in learning how to incorporate pop-ups into their small business sales model.

After this session, attendees will be able to:

  • Evaluate if pop-up’s are a viable sales option for their business by weighing the pros and cons, aligning their goals with this strategy, and making informed decisions
  • Approach pop-up markets strategically by understanding key elements such as demographics, foot traffic, and target market.
  • Understand the skills needed to master successful pop-up’s, including the art of in-person selling, managing logistics, leveraging technology, creating memorable shopping experiences, networking, merchandising, and marketing strategy.
     

Virtual Workshop. Presented by The Healing Place Apothecary.


Event Type: Classes / Workshops


Register

Register Here for Zoom link

Contact

Juno Thomas
Urban Economic Analyst III
City of Oakland


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Posted: April 1, 2024 10:36am

Last Updated: April 19, 2024 9:45am

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